Have you noticed that the Bridgeville Police Department is really, really good at Facebook these days?
It was fourteen months ago today that the department launched its Facebook page. The beginning was quiet enough—a photo of a uniform patch, a picture of police cars, and then a message saying hello.
But it didn’t take long for the department to start firing on all cylinders. Since then, borough has solved crimes thanks to Facebook posts, returned lost dogs to their owners, and alerted residents to car crashes (and other traffic oddities) in near-real time.
Most recently, Chief Chad King has been posting almost daily updates to help motorists navigate the ongoing night construction along Washington Avenue.
Many small, community police departments have Facebook pages, and many do a fine job of posting updates for the community.
But Bridgeville’s department has really found a social media sweet spot by combining extremely useful information with clever images and a distinct sense of humor.
It’s official government information that comes from a clearly human voice. If you don’t find any given Bridgeville Police Department post useful to you, chances are you’ll at least find it interesting.
That might be why the the department has attracted Facebook followers not just from Bridgeville, but also from many of nearby communities.